Wondering whether to add your property to the pool of Kalamazoo homes for sale this winter (rather than hold back until spring)? It is much more than just a matter of timing! You should also be considering how will your Kalamazoo home stack up alongside the other home listings in the greater Kalamazoo area. You should also be looking at how your Kalamazoo home will be marketed!
The residential market has made good progress this year – and a strong majority of pundits expect more of the same for 2013. We deal with the home-buying public all the time (in fact we currently are working with a buyer pool of over 130 home buyers) and so get an inside look and listen to what features and qualities wind up having the greatest impact on their buying decisions.
We also have access to information that allows us to track home listings across the nation for buying trends: we find that the features highlighted in home listings are a telling indicator of what buyers are desiring to find in the homes.
So what did 2012 say about home buyer wants? A look at national home listings throughout the past year can be summed up briefly: Home buyers gravitated to smaller homes, manageability, lower property taxes and utility bills — in short, they gravitated toward properties that looked as if they would minimize expenses after buying as well as in the purchase itself. That makes perfect sense when you think about it. We have just come through a national financial crises. People were coming back into the market but were exercising caution! That impacts how we market homes in 2013. When we market our Kalamazoo home listings, you will see that we will use words to attract home buyer current sensitivities.
Especially in larger cities there were some new phrases that started appearing in ads. One was “Within walking distance”. With the rise in gasoline prices, the continued emphasis on health and exercise, and a new online tool made possible by GPS technology, “Walk Score” came into new prominence — to schools, coffee shops, grocery stores, or parks. There are many great parks in Kalamazoo and there are great walking and bike trails. Whenever we can, we highlight those in our home descriptions.
With the market in 2012 having a large number of foreclosures and short sales that were often low priced, but needed lots of updating and remodeling, we found that the homes that were clean, clutter free, move in ready and had a bright open feeling were very attractive to home buyers! Many people would rather buy an up to date, move in ready home than save some money, yet have to do majro updating or renovations. Practically every home buyer will still be looking for a good deal, but in 2013, but paying attention to the small details of presentation cannot be under-estimated.
If you are considering selling your Kalamazoo home any time in 2013, now is the time to begin putting the idea into action. At this time of the year, there is less competition in the market place. The Spring always brings more sellers into the picture. If you are looking to have your home stand out as much as possible, then you want it to stand out in a smaller pool of competition. There are lots of buyers hitting the market now. Our website is hopping. We are getting multiple new buyer leads every week if not every day. We would love to direct those buyers to YOUR home.
We work with a lot of buyers and understand the needs of buyers. That means that we can position your home to attract the attention of buyers. We specialize in creatively and effectively marketing homes. Give us a call for a free home marketing consultation and home price analysis. You will be glad that you did!
Talk to you soon!
We love selling Kalamazoo homes!
David and Jason Veenstra